The Book on Practice-Building Success by Cherie Sohnen-Moe

Work smarter

Increase your client base

Bring home the income you deserve

Featured Products

The Ethics of Touch book directly addresses the difficult, confusing, and seldom-discussed-but-often-troubling ethical dilemmas confronting touch therapy practitioners.

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Retail Mastery explores how product sales add value to your sessions, extend session benefits to the client’s home, and increase your bottom line.
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Public speaking is one of the best ways to build your business. Present Yourself Powerfully provides information to help you give talks, workshops, and demonstrations.
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Marketing Communications for Massage Therapists simplifies the necessary task of taking care of business by providing professionally written examples of correspondence.
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A business plan is an essential road map for a successful practice. Build Your Business Plan simplifies the planning, writing, and finalizing of this process.
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Business Mastery is specifically designed to support you on your journey to a fulfilling and financially rewarding career.

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We Have Solutions for You

Educators

  • Comprehensive texts for business, ethics, communication, and documentation
  • Robust ancillaries for easy curriculum integration and content delivery
  • Free resources for educators
  • Free webinars for teachers
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Students

  • Textbooks with companion workbooks
  • Student and graduate success guides
  • Free resources and supplemental materials
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Practitioners

Build the practice of your dreams with tools for:

  • Planning
  • Organization
  • Client Records Documentation
  • Marketing
  • Customer Service
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