Five Ways to Create Peace in Your Studio

Five Ways to Create Peace in Your Studio

Create a merry­—and calming—holiday both for your clients and yourself by engaging the senses while you work. Try one or more of these suggestions to make the holiday season warmer, more calming, and yes, more joyful. If you like, put into action all five for a...
Generating Winning Ideas, A Brainstorming Exercise

Generating Winning Ideas, A Brainstorming Exercise

Keep your business fresh and growing by adding a new product or service at least twice a year. Consider using this brainstorming technique to jump-start your process. Create a document with 2 columns. On the left column list at least 10 new services or products you’d...
The Three P’s of Practice-Building Success

The Three P’s of Practice-Building Success

I visited a massage school this week, to speak to a group of future therapists about business and marketing. If you remember back to when you were in school, you were so excited to learn and practice the new techniques that your favorite teachers were teaching you....