Minding Every Minute

Minding Every Minute

Time matters. It’s what gives structure to our daily lives. For most massage practitioners, it’s the way we sell our services. Our clients aren’t just paying for our skills; they’re paying for how much time those skills are applied. And for many of them, the time is...
Great Skills Only Go So Far

Great Skills Only Go So Far

I have a frizzy half-blown dandelion clock perched on my scalp. Some people refer to it as my “hair.” The woman who tends it is remarkable. She has never attempted to give me a “style.” Instead she “shapes” and “prunes.” She speaks my language, she takes time to...
Most Popular Practice-Building Materials of 2016

Most Popular Practice-Building Materials of 2016

Here’s a look back at the most popular items downloaded from our SMA Community site during 2016. The way I figure it—if this many practitioners were interested in these items, they may be useful to you as you continue to build your successful practice. If you...