by Natural Touch Marketing | 27 Nov 2019
We recently revisited a Women in Bodywork Business blog from the past by Ruth Werner, in which she made some relevant points about educating clients. She was reflecting on the results of the 2010 AMTA Massage Profession Research report and she began by sharing the...
by Deanna Sylvester | 28 May 2019
Unless you are new to this planet, you are aware of the opioid crisis and the attention it is getting (finally) in the mainstream media. In response, research on pain treatment alternatives is at an all-time high. “At this moment, many government entities, including...
by Deanna Sylvester | 24 Apr 2019
Client education is a vital part of a successful practice. The most important thing you can do as a practitioner is help your clients understand the specific effects of your treatments, and you usually do that within or as part of the treatment. But where are your...
by Deanna Sylvester | 13 Nov 2017
As you know, we are educators here at Sohnen-Moe Associates (we provide Business Mastery and The Ethics of Touch textbooks for practitioner training programs). In a recent survey that we ran in our Teacher’s Aide Newsletter, we asked teachers to rank a bunch of...
