Small Business Saturday 3rd Anniversary

Small Business Saturday 3rd Anniversary

Small Business Saturday is now in its third year. The date is November 24, 2012. This annual event is sponsored by American Express and encourages shoppers to support the local, independent businesses that create jobs, boost the economy, and preserve neighborhoods...
The Massage Therapist’s Guide to Mobile Marketing

The Massage Therapist’s Guide to Mobile Marketing

Chances are, you’ve heard some statistics about mobile devices. More people than ever are using mobile devices to access the Internet. If you’re not familiar with how quickly this is happening, here are a few statistics: 1.08 billion of the world’s 4...
Offer Gift Certificates Through Yelp

Offer Gift Certificates Through Yelp

On September 12, 2012 Yelp announced a new product feature available to all businesses that participate on their site. Businesses can now sell gift certificates through their Yelp profile page. Gift certificates are not discounted like Deals are. They’re full-value...
7 Reasons Massage Therapists Should Care About LinkedIn

7 Reasons Massage Therapists Should Care About LinkedIn

Social media has moved from “new and shiny” status to mainstream communication in just a few short years. As massage therapists, networks like Facebook, Twitter, and LinkedIn give us powerful ways to connect with clients, colleagues, and referral partners....