by Deanna Sylvester | 13 Oct 2015
It’s sometimes hard to figure out whether an article you are reading is citing an actual research study, or whether it is just another story about what we think is happening. So much of what I learned in massage school years ago was based on what we think is...
by Deanna Sylvester | 06 Oct 2015
We had quite a response from our Should the Gender of My Practitioner Matter? blog post back in August. Thank you, all those who commented and sent me messages. I would like to share the following relevant interview from the male perspective, conducted by my former...
by Deanna Sylvester | 18 May 2015
Sitting with my sister-in-law through hospital, rehab, and doctor visits recently, has me thinking about how differently bodyworkers approach health care. I found this blog in our archives from Natural Touch Marketing, and it is so appropriate that I am republishing...
by Deanna Sylvester | 04 May 2015
We talk all the time about target marketing. Even though the concept is not complicated, it can be challenging to apply in your practice. So, we asked marketing author and coach (and our president), Cherie Sohnen-Moe, for some help. We gave her the kind of question we...
