Last-Minute Tax Tips

Last-Minute Tax Tips

If you are a procrastinator, you have waited until now to crank out your 2016 taxes. And, surprise-surprise, you owe more than you thought. Well, here’s a few last-minute ways to lower your tax bill. These are items I have come across with my own business over the...
Is Your Practice Trans-Friendly?

Is Your Practice Trans-Friendly?

There is a lot of furor surrounding the new visibility of transgender folk these days. The latest statistics show that approximately 0.3% of the US population identify themselves as transgender, or approximately 1.4 million human beings in this country alone. I...
Forget skill, let’s get motivated!

Forget skill, let’s get motivated!

I’ve come to the realization that skill and motivation rarely exist naturally in the same person. I’ll take a motivated person over a skilled person any day. Skills can be taught, but motivation’s not so easy. If you are the highly motivated type, you probably don’t...
21st Century Massage Marketing Makeovers

21st Century Massage Marketing Makeovers

I graduated from massage school in 1999, on the cusp of the explosion of the Internet. In my training, there was no mention of smart phones or social media. Yet these are the dominating forces of marketing now because that’s what consumers are using. In order to keep...