by Sohnen-Moe Associates | 18 Dec 2018
As we get to the last week of holiday spending, you may be thinking about ways to increase your gift certificate sales. If you’ve heard that doing a Groupon deal is a good way to do that, you’re not getting the whole story. As effective as using Groupon (the right...
by Sohnen-Moe Associates | 26 Nov 2018
As massage therapists, we tend to be givers by nature. But deciding how much to give our clients can be confusing. Some experts advise that we never give anything away (time, money, gifts, etc.), while others endorse discounts and freebies as standard procedure. There...
by Deanna Sylvester | 19 Nov 2018
This is the week we give thanks for many things: our family, our friends, our homes, our bounty of healthy foods (and maybe a few indulgences), and our individual levels of wellness. We are also thankful that you, the practitioners, have the health and stamina to...
by Sohnen-Moe Associates | 29 Oct 2018
‘Tis the season to celebrate all that is scary. As massage therapists, nothing conjures up fear quite like the creeper client (someone looking for sexual services). The history of massage being intermingled with prostitution is long and well-established. In many...
