by Natural Touch Marketing | 09 Feb 2016
If you missed the last post, check it out for your colleagues’ insights on using postcards to boost business. Here’s what two more of our customers had to say about how they do it. Better Than Ads Victoria Hux sent a postcard announcing her “Buy 5...
by Natural Touch Marketing | 03 Feb 2016
“In my experience, one of the best ways to communicate marketing messages to your prospects and customers is through direct mail. There are a number of ways to use direct mail effectively, and postcards are right on top.” —Joe Garcia, marketing consultant and author...
by Natural Touch Marketing | 29 Dec 2015
According to last year’s Nielsen poll on New Year’s resolutions, 37 percent of Americans resolve to stay fit and healthy, 32 percent want to lose weight, and 28 percent want to enjoy life to the fullest. You know your clients are making these New Year’s...
by Deanna Sylvester | 02 Dec 2015
I’ve learned from a number of recent conversations, apparently, just after Thanksgiving is the time when lots of you are writing and addressing your gift certificate promotional cards. So, here are a couple message-writing tips to digest along with your...
by Natural Touch Marketing | 29 Sep 2015
Alarming, dismaying, disheartening … Well … maybe it wasn’t that bad. But, lordy, it wasn’t good. Maybe flabbergasting? I had breakfast* with my friend, former housemate, and current customer last weekend. A year ago she moved her practice from...
by Natural Touch Marketing | 29 Jul 2015
As a society, we expect immediate results. All crimes and social blunders are solved in an hour. The guy gets the girl in 90 minutes. We get hot water on demand and popcorn in three minutes. And health practitioners call back within 45 minutes. Right? Hmm …...
by Natural Touch Marketing | 11 May 2015
In this day and age you are probably the only person outside your clients’ families who touches them. I’m sure you know how much this can mean to a person. While you cannot physically lay your hands on (or near) your clients at all times, you can continue...
by Natural Touch Marketing | 13 Apr 2015
[This Natural Touch Marketing post from 2009 is still relevant today.] There have been many psychiatrists and family counselors on the Talking Head Circuit of news and talk shows lately. They are all discussing the economy and its effects on us and our families. One...
by Natural Touch Marketing | 23 Mar 2015
The other week my “boot camp” trainer and I had a quick, brain-expanding exchange about marketing. I found what she had to say remarkable because they are the same things I hear from massage therapists and bodyworkers every day. And this got me thinking...
by Natural Touch Marketing | 22 Dec 2014
Educating the public about massage is one of the very best ways to let people get to know you and what you have to offer. By spending the effort to teach classes and make presentations, you build your reputation, attract new clients, and create an additional source of...