Research is Key to Successful Marketing

Research is Key to Successful Marketing

(Today’s blog is adapted by permission from two Natural Touch Marketing articles originally published in 2013.) To actually create a successful marketing strategy, you need to do some background research. Your research may produce many ideas, but don’t let it...
Top 10 Facebook Best Practices for Massage Therapy Marketing

Top 10 Facebook Best Practices for Massage Therapy Marketing

What Facebook activities are most effective for my business? What should I avoid doing on Facebook? What are the most important things to be doing as part of my massage therapy marketing on Facebook? I hope to answer some of these questions that many massage...
Creating Smart Phone Videos to Market Your Massage Practice

Creating Smart Phone Videos to Market Your Massage Practice

Whether you’ve been practicing massage therapy for a while or you recently graduated from massage therapy school, you understand the importance of getting the word out about your business. After all, we’re always looking for new clients. You’ve heard...
3 Rules for Using Facebook for Massage Therapy Marketing

3 Rules for Using Facebook for Massage Therapy Marketing

Facebook is by far the largest social network out there, and it just recently hit the one billion users mark. The main reason people join Facebook is because … well, everybody’s on Facebook. If you’re not on Facebook, you might miss out on party invitations,...
The Massage Therapist’s Guide to Mobile Marketing

The Massage Therapist’s Guide to Mobile Marketing

Chances are, you’ve heard some statistics about mobile devices. More people than ever are using mobile devices to access the Internet. If you’re not familiar with how quickly this is happening, here are a few statistics: 1.08 billion of the world’s 4...
Advertising — 4 Steps, 4 Options

Advertising — 4 Steps, 4 Options

Advertising is designed to capture attention, build name recognition, increase knowledge, and get people to act. Sounds good, right? All you do is pay somebody else to tell people to buy your services. But hold on for a minute. According to the book Advertising and...

Keep in Touch with Newsletters

Articles and Publications About About the Authors Press Room Publicity Images Book Information Articles Keep in Touch with Newsletters by Cherie Sohnen-Moe Newsletters are a wonderful forum for therapists to increase their client retention, obtain new clients and...

When to Reassess Your Practice

Articles and Publications About About the Authors Press Room Publicity Images Book Information Articles When to Reassess Your Practice by Cherie Sohnen-Moe Throughout the life of your business you will encounter vital times when to reassess your direction. Businesses...