A massage therapist wrote to me that she had sent letters to 40 chiropractors in her area and 2 of them want her to talk with them about working together. She wanted ideas on how to approach them. I suggested that she prepare for her meeting as an informal presentation and prepare something about how working together benefits both of their practices as well as helps clients/patients improve.
- Talk about the benefits of massage
- Give examples of how massage complements chiropractic care
- Discuss how the collaboration benefits all parties.
It’s also wise to include a packet of material in a pocket folder: Business cards; brochure; copies of any media interviews of you; copies of published articles about chiropractic and massage; and a one-page bulleted chart listing the specific benefits of working with you.